Working Locally
When I moved to Austin, I had no idea how to meet anyone new, let alone actually turn those people into friends. I did have time to kill, an empty apartment, and a $200 giftcard to Anthropologie, though, so I spent the better part of a full day there in February.
I think I stalled because it was cold out, and I was avoiding the bus, and because any excuse to leave the apartment was a welcome one, but another reason I ended up there for so long was that I chose some knobs for a dresser that, of course, weren't in stock. One of the sales women on the floor helped me order them, and in the process of doing so, ended up getting to know all of my past addresses, credit card information, & current address while we entered all of the necessary information to get the rogue knobs into my possession.
Long story short, we ended up being friends, and she has since left her position at Anthro to pursue her talents as a children, family, and lifestyle photographer in Austin full time.
Laura Morsman Photography is light-filled and whimsical. She has an eye for what's on trend while managing to capture timeless images. It has been fun to encourage each other while building our businesses this year and last week I was lucky enough to supply a chalkboard for her Winter Solstice shoot featuring a bunch of adorable children romping around in a clearing at the golden hour. The final product is what I imagine Arcade Fire would look like in miniature. Below is my contribution - the Laura Morsman Photography logo rendered in chalk - and a link to the rest of the shoot.
Photo Credit: Laura Morsman Photography
This was my first experience with local collaboration and I am looking forward to do more of it!